At Hog Roast Darton we are proud and delighted every single day to be doing what we are doing. Those of us that have been here since the beginning way back when know that it has not been an easy journey over the past several decades to get to where we are as the nation’s leading hog roast event caterer, but knowing where we are now has certainly made all the blood, sweat, and tears poured out over that time worth it. Today, thanks to our journey, we are in the fortunate position of being able to help out fellow upstarts by offering out some tips learned from our time as a local business that started small and accelerated toward now being a tried and trusted caterer that works with leading global brands.
As a caterer our own service is our best advertiser. It is one of the great delights of event catering that every job we take on gives us the opportunity to meet sometimes 100+ more people who might one day call us up for their own events. Every event is both a job and an opportunity for the best kind of advertising, so we of course always have to be at our best. The food Hog Roast Darton cooks becomes both the product and the promoter for our own brand. For your own business consider what your product is and how it itself may help best promote your own branding.
A huge advantage that wasn’t quite around when we first began some 2 decades+ ago, but one which we utilise to its best now, is social media. Social media in today’s business world is vital in pushing your brand. No social presence is tantamount to no business presence at all. Get your name out there with exciting content and fresh ideas that catch the eye. At Hog Roast Darton we keep customers in the loop with our events, post colourful videos and pictures that show off our foods and our services. When someone requires our services, our social pictures will immediately come to mind and they will then be more likely to call us up! Work out where your business looks most engaging to the average customer and hammer home that type of content online with as much flair as you can. It will pay dividends in the end!